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Checklist The Chatbot Promise Check
Mathew PaquetTrust & Risk · Checklist

The Chatbot Promise Checklist

Find every sentence your business says about its chatbot, then make each one true and provable: who it's for, when a person takes over, what happens in a crisis, and the record that shows it.

4 min
8 checks
4 copy-ready templates
5 sources cited

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I'm the CEO of myMarketing and Ryv AI, and I make a video every day on what new AI changes for marketers and founders. Every resource here is built from those videos and fact-checked.

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What's inside

Why your bot's description gets readThe law the states used, and the Air Canada ruling, in two paragraphs.
Check 1: "safe" and "accurate"Where every promise about your bot lives, and the rewrite rule.
Check 2: "for everyone"Say who it's for, then put a gate in front of it.
Check 3: "always"The handoff triggers and the crisis rule, ready to copy.
Check 4: the recordThe monthly three-person test and a dated log line.

Quick win you can do today. Copy every sentence about your chatbot, from your website, app listing, ads, privacy policy and the bot's own greeting, into one list.

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